Autodesk's Automotive Innovation Forum is considered a valuable platform for industry leaders to exchange ideas on the innovation challenges facing the automotive industry. As a cooperation partner of Autodesk, Kolb participated in this forum with a presentation on "Connecting Additive and Subtractive Manufacturing in Clay Modeling". The focus of this presentation was the automated clay application process developed by Kolb, which represents a significant advance in the additive manufacturing of clay. This sustainable process significantly reduces material consumption, optimises process times and also provides an opportunity for recycling.